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The U.S. Justice Department’s ruling against Google for monopolizing digital advertising markets has opened the door for publishers to seek compensation for claimed lost revenue. Last April, the court ...
Google has released version 23 of the Google Ads API, this is a major release with dozens of updates. Updates include Performance Max reporting data with Ad Network type breakdown, more incentives, ...
Google Shopping API migration deadlines are approaching, and advertisers who don’t act risk disrupted Shopping and Performance Max campaigns. What’s happening. Google is sunsetting older API versions ...
McClatchy Media Company filed a federal lawsuit Wednesday against Google, alleging the tech company is undercutting its business by illegally monopolizing the online advertisement market, according to ...
Google has removed its long-standing unified pricing rules in Google Ad Manager, once again allowing publishers to set different price floors for Google demand versus other programmatic buyers. What ...
Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems. Google is rolling out a new Data Manager API that lets you plug first-party ...
Google’s antitrust case over the AdTech business is nearing its eventual end, outside of Google’s plan to appeal whatever decisions are made. It was ruled earlier this year that Google had two illegal ...
Google this week shared a new ad in its ongoing anti-Apple "BestPhonesForever" series, this time leaning into the launch of the new Wicked: For Good movie that's out in theaters. The spot features an ...
WASHINGTON, Nov 14 (Reuters) - A final plea by Alphabet's (GOOGL.O), opens new tab Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to November 21, the ...
Google proposed a number of changes in the €2.95B EU antitrust fine over its ad technology. The changes include changes to Google Ad Manager and increasing the interoperability between its tools.