In this makeup tutorial, I demonstrate a classic holiday eye makeup look ideal for New Year's Eve or bridal occasions. The ...

In this video tutorial, learn how to achieve a full coverage, sweat-proof summer glow makeup look. The tutorial includes ...

Instagram glam for a new age ...

The MACzine relaunch represents MAC’s commitment to artistic expression and cultural relevance. Doja Cat’s cover appearance ...

Spoiler alert: the "Amoeba" singer's beauty routine is just like her music—soft, dreamy, and undeniably alluring.

Ariana Grande shared a rare bare-faced clip of herself to show how she prepared for the 2026 Golden Globes. In a new video uploaded to her makeup brand r.e.m. beauty's Instagram account, the pop star ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

A look at the standout beauty moments from Paris Couture Fashion Week's Spring/Summer 2026 shows, from hair feathers to ...

Whether you’re after an everyday glow or full drama for a night out, MCoBeauty’s Ultra-Luxe Eyeshadow Quad and Powder ...

Selena Gomez stripped down the glam for a rare fresh-faced selfie this week. The “Wizards of Waverly Place” actress, 33, shared a makeup-free smiling selfie to her Instagram Stories on Saturday. Gomez ...

Whether you’re attending a holiday dinner or staying cozy with family, a little glam goes a long way. These are standout makeup picks from Black-owned and founded brands available at Ulta Beauty, ...