Announced today at the YouTube NewFront, CreatorIQ, the global operating system for creator-led growth, expanded its partnership with YouTube by integrating the YouTube Creator Partnership API to ...

Qoruz can now access YouTube’s first-party data, giving brands verified insights into audience, engagement and performance, reducing reliance on estimated metrics.

The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

Fabulate is a launch partner for YouTube’s newly announced Creator Partnerships API program. The tech firm said this move ...

WPP Media will receive access to more data on YouTube creators and content as part of an expanded partnership with the Google-owned video platform, according to a press release. Proprietary creator ...