At 8 a.m. on a late-October Wednesday, a line stretched down four New York City blocks from the Metropolitan Pavilion on West 18th Street. It was two hours before The Row’s annual sample sale, hosted ...

I talked to people in line at The Row's sample sale in New York City. Some paid hundreds for line-sitters to hold a spot overnight. I talked to people ready to spend thousands and saw that the quiet ...

A luxury outerwear sale in Chicago drew a long line that stretched down a block near Lincoln Park on Wednesday morning, though many comments on a social media post about the sale suggest some shoppers ...

This as-told-to essay is based on a conversation with Gigi Principe, 26, who has been working for Same Ole Line Dudes, a line-sitting company, since 2023 and is now a manager. Business Insider has ...

There are a lot of unconventional ways to turn a dime into a dollar—and one entrepreneur struck gold by taking on the everyday annoyance of others. Robert Samuel runs a line-sitting business in New ...

The line for the annual sample sale by The Row, a brand known for its sky-high prices. Video: whatisthislinefor.nyc At 8 a.m. on a late-October Wednesday, a line stretched down four New York City ...