AOL

McDonald's and Minecraft team up for new Happy Meal

McDonald's is teaming up with the popular video game Minecraft for its latest collaboration, in celebration of "A Minecraft Movie," which premieres April 4. The restaurant chain is introducing the "A ...
NBC Washington

McDonald's Minecraft Movie meals have arrived. Here's what they come with

Minecraft has officially arrived at McDonald's. Three different Minecraft-themed meals are now on the menu at McDonald's, according to an announcement: two for adults and one Happy Meal. The meals ...
Newsday

McDonald's says its focus on value -- and a must-have Minecraft meal -- boosted second-quarter sales

A focus on value — along with hot products like a “Minecraft”-themed meal — helped McDonald’s turn around its sagging sales in the second quarter. McDonald's Chairman and CEO Chris Kempczinski said ...
Daily Journal

McDonald’s posts better-than-expected sales as chicken strips, Minecraft meal drive traffic

Hot products like a “Minecraft”-themed meal helped McDonald’s turn around its sagging sales in the second quarter. The Chicago burger giant said Wednesday its revenue rose 5% to $6.8 billion in the ...
CNN

McDonald’s launched its biggest marketing campaign in history. It worked

McDonald’s sales have finally turned a corner, thanks in part to “A Minecraft Movie” meal deal that marked the chain’s largest marketing campaign ever. Sales at McDonald’s US locations open at least a ...
Daily Herald

McDonald’s says its focus on value — and a must-have Minecraft meal — boosted second-quarter sales

A focus on value — along with hot products like a “Minecraft”-themed meal — helped McDonald’s turn around its sagging sales in the second quarter. McDonald's Chairman and CEO Chris Kempczinski said ...