Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Discover how AI is transforming local SEO. Learn data-driven tactics to win in AI Overviews, Maps Packs, and protect multi-location visibility in 2025. “Our data showed a noticeable drop in organic ...

Last month, a healthcare network CMO confidently told me they'd mastered their local content strategy. They ranked well in Google's local pack and saw steady traffic. I had to deliver uncomfortable ...

Local customers are encountering and using a variety of AI interfaces. Because of this, local brands need to adapt their toolkits to capture search behavior that is evolving — AI has changed organic ...

In the past, it has been relatively easy for businesses to rank in local search results. Businesses optimized their websites, claimed Google Business Profiles, and collected reviews, making them more ...

This post was sponsored by DAC. The opinions expressed in this article are the sponsor’s own. The new reality of Search and brand discovery requires an Enterprise-to-Local strategy. Traditional ...

Jenna Guarneri, Founder and CEO of JMG Public Relations, an award-winning PR firm for innovators and their mission-driven startup companies. What was once a niche concept in technology has now become ...

AI search favors structured, clear content that directly answers specific customer questions. Consistent business listings across directories strengthen trust signals and improve visibility. Recent, ...

A new SQL Server 2025 feature lets organizations run vector-based semantic searches on their own data, connecting to local or cloud-hosted AI models without relying on massive general-purpose LLMs. I ...