One reason to learn how to design Web pages with InDesign is the program's abundant toolset for content creation, in addition to more-basic content formatting. For example, you can use the program's ...

"We need more leads, more business." If you are in digital marketing, a request like this is very familiar. Your initial instinct may be to dive into ad campaigns and SEO. However, experience has ...

Although Adobe announced InDesign CS3 this week, it will be a while before it gets into general use in the field. In the meantime, here are a few of my favorite tips for working with text in the ...

On the surface, web design is about making a website look good, and anyone who says that would be right. After all, beautifully designed sites do get a lot of attention, and people who stumble onto ...

Want to ensure that visitors will exit your website almost immediately after landing there? Be sure to make it difficult for them to find what it is they are looking for. Want to get people to stay on ...

I rarely write about web design issues in this column since our mandate is to write about ways to use the Internet as a reporting tool (and besides, the Poynter Design/Graphics folks and Jon Dube’s ...

Whichever type of business you run, having a clean, user-friendly website is critical. Your business site not only serves as the digital home base for your business and product line, but also anchors ...