Sony has allegedly begun testing dynamic pricing in the PlayStation store, offering discounts based on a range of factors.

Sony is reportedly testing dynamic pricing on the PlayStation Store. As first reported by PSprices, Sony is allegedly running an A/B testing system that shows different prices to different users as ...

Sony looks to be testing different prices for games found on the PlayStation Store, including AAA titles like Red Dead ...

A site called PSprices has been tracking prices on Sony’s digital game store and noticed something unusual: some games were being offered at different prices to different users. What’s more, those ...