Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

Consumer needs have outpaced the financial solutions built to serve them. Most Americans use debit as a primary payment method—more than 90% of U.S. adults have a debit card—but they're not getting ...

Customer loyalty programs have become a staple of brand marketing, promising to reward repeat customers and boost lifetime value. A recent survey of U.S. consumers found that 63% make purchase ...

Airline loyalty programs often keep members in the dark about how much their points and miles are worth. This page includes information about these cards, currently unavailable on NerdWallet. The ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

Loyalty programs remain a powerful tool for businesses. According to last year’s Statista survey, a third of marketers believe their company earns five to seven times more from these programs than it ...

Editor’s note: Nation’s Restaurant News is excited to partner with Belle Communication to launch The Influencer Insider, a new content series highlighting social media influencers and how their ...

Loyalty programs direct traveler behaviors, but they’re also increasingly “gamified” by travelers to maximize the benefits of the programs, according to a new three-part research series by our sister ...

Grocery loyalty apps don’t just give you discounts, they track who you are, what you buy, and how often you shop, then use it to target you or sell to advertisers Stores do this because grocery ...

Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...

Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...