Google launched four official and confirmed algorithmic updates in 2025, three core updates and one spam update. This is in comparison to last year, in 2024, where we had seven confirmed updates, then ...

Political leanings don't factor into Google's search algorithm. But the authoritativeness of page links that the algorithm spits out and the perception of thousands of human raters do. In a tweet ...

This post was sponsored by GatherUp. The opinions expressed in this article are the sponsor’s own. If your business has a great local, word-of-mouth reputation but very few online reviews, does it ...

Learn where competitors are outperforming you — from review recency to category selection — and how to close the gap.