Calculating Expected Value (EV) in sports betting is a fundamental concept that helps bettors determine whether a bet, made over and over, is likely to be profitable in the long run. Understanding EV ...

Whether you’re a novice bettor or a seasoned veteran, you’ve almost certainly heard of positive expected value betting. After all, there are betting influencers and podcast hosts who talk about the ...

We propose a method for selling options that defies many myths around options selling. We analyzed options prices using statistical modelling and calculus to improve the "expected value" of trading ...

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Our 2022 Masters odds board below shows two numbers: the golfer's best available odds supplied by a given sportsbook and that same golfer's Fair Line. That Fair Line is what we believe their true odds ...