Your email messages may be less than effective for several reasons. For example, your message may get lost in the sea of competing messages, and lengthy messages may not be read entirely or carefully.

Email has been around for over 50 years. Back in 1971, what is widely regarded as the first email was sent by Ray Tomlinson as a test of an email feature on Arpanet. Since no one had told him what the ...

Without customers, there can be no business. So how can you drive new customers to your startup or keep existing ones engaged? The answer is simple: Growth marketing. As a growth marketer who has ...

Your email address has become a digital bread crumb for companies to link your activity across sites. Here’s how you can limit this. By Brian X. Chen Brian X. Chen is the lead consumer technology ...

Newsletters have been a pertinent tool in email marketing allowing companies and brands to connect with their audience in a meaningful way. Email marketing is a vast arena with massive potential in ...

Lisa joined CNET after more than 20 years as a reporter and editor. Her coverage of AI ranged from a hands-on with OpenAI's empathetic Advanced Voice Mode to in-depth explainers on LLMs, ...