For any business, the ultimate goal is to increase sales and turn a profit but not all companies take the right approach. Instead, some businesses focus on getting more customers into their stores ...

GALGENEN, Switzerland--(BUSINESS WIRE)--The Estée Lauder Companies (ELC) today announced the opening of its new, state-of-the-art distribution center located in Galgenen, Switzerland to accommodate ...

Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

An Amazon Prime container on a train near the waterfront in Seattle. (GeekWire File Photo / Kurt Schlosser) An expansion of Amazon’s supply chain services will give sellers the ability to distribute ...

For a startup, sometimes the easy part is creating your product. The hard part is getting it out in the world. Most companies go to market with a direct sales model — hiring an in-house sales team to ...

The rebranding, coming on the heels of Lifeboat's acquisition of Toronto-based Interwork Technologies, is aimed at reflecting its focus on bringing emerging technology vendors to solution providers.

Many simple and effective methods exist for measuring the profit impact of three of the four P's of marketing: price, promotions, and product. However, controlled experiments in test markets are ...

A panel at the recent GTDC Summit gave solution providers the opportunity to get a first-hand look at vendor-distributor dynamics and how it might impact their own business. Exploring How To Work With ...

The pace of change in the world continues at a fast clip. Most changes in the workplace were expedited due to external forces, such as the rush to remote work adoption in the face of the COVID-19 ...