Understanding your customers when there’s only a handful isn’t too difficult. But as your company grows and the number of customers expands rapidly, it can be overwhelming to keep up with the change.

Gaining customer trust has long been cherished among executive teams as a way to build brand value. Traditional metrics have been central for managing customer trust. But digital media and associated ...

Predictive analytics can detect and quantify emotional reactions in the human voice which can be used to predict customer churn, forecast sales and more. Predictive analytics is a form of data ...

In an industry already rife with buzzwords, there's a relatively new one making the rounds among bankers and card issuers: journey analytics. Coined in 2015 by Forrester analysts, it refers to mapping ...

I was recently in the market for new makeup and spent some time playing around with Sephora’s Visual Artist app that allows me to experiment with different looks and products through augmented reality ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Adobe today unfurled an enhanced Adobe Customer Journey Analytics cloud ...

Amplitude received 5/5 scores in eight criteria, including product vision, performance, and customer journey analytics The best digital products and experiences are built on a deep understanding of ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

"The contact center industry has been solving problems in isolation for too long," said Jim Dvorkin, SVP of Customer Experience Products at RingCentral. "What we're delivering is complete customer ...