Perhaps the most appealing aspect of the move to cloud-based applications (applications that reside on a server rather than on your computer) is the potential for collaboration. We’re already seeing ...

Assessing both creative potential and achievement, I carried out a word association janusian process creativity assessment experiment, based on two types of opposite evoking word stimuli: Oral ...

Automakers are fond of including accolades in advertising. Nissan takes it one step further by showing how an award was actually won. New creative from Omnicom's Nissan United dramatically ...

Kellanova, in partnership with data firm Vidmob and MMA Global, has found it can more quickly connect the dots between campaign creative and business outcomes by leveraging artificial intelligence to ...

Today's digest looks at TikTok and Reddit coming under the scrutiny of the UK's Information Commissioner's Office, trouble in the creative development process, and new updates from Google. TikTok and ...

AI is the belle of the ball in advertising industry media coverage. It’s impossible to take a twirl around the dance floor without tripping over another article about AI and advertising. Yet ...

Kalos K. Chu ’22-’23, a former Crimson Arts Chair, found his artistic spark at a young age: First as a musician, picking up the violin from an exploratory music program, and later delving into the ...

LONDON--(BUSINESS WIRE)--Kantar, the world’s leading data-driven analytics and brand solution company today announces the global launch of Digital Video AI, a fully AI-powered creative effectiveness ...