Here's how to write a case study that showcases the benefits of your product or service and turn visitors into buyers, clients, or customers. Anyone can write nice things about their own brand. But ...

When it comes to winning new business, compelling case studies are a must-have for any agency that wants to showcase its capabilities to potential future clients. In order to clearly communicate the ...

Basic format of case study: Executive summary ½ page History (maximum 1 page single-spaced) Business model (maximum 1 page) Editorial model (maximum 1page) Success stories/failure stories (specific ...

Seeing the results that a product or service has produced for other customers can be a very motivating factor in a consumer’s purchasing decision. This is one reason why case studies have been go-to ...

Verizon Wireless opened its new store format, called a Smart Store, includes an Amplify It zone with gadgets for taking music on the go. That the new Verizon Wireless Smart Store format is an ...