Salaries for marketing and business development professionals are higher this year than two years ago. The 2024 Wisnik Law Firm Marketing/BD Survey found that average salaries for professionals ...

In today’s competitive legal landscape, growing a law firm requires more than just exceptional legal expertise. Firms must embrace innovative marketing strategies to attract new clients, build lasting ...

A new professional development series — designed by the Greater Scranton Chamber of Commerce — aims to teach young workers ways to determine their specific strengths, acquire valuable workforce skills ...

Gladstone Growth Strategies and InnovAItion Partners published its inaugural AI in Legal Marketing and Business Development State of the Industry Report. The survey found that, despite high top-level ...

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Over the past month, I have been obsessing and diving deeper into research from Daniel Kahneman and Amos Tversky—specifically Kahneman’s Prospect Theory (for which he won the Nobel Prize in Economic ...

Over the past decade, the business development function within the banking sector has undergone a profound transformation. One which reflects not only the shifting economic landscape, but also the ...