Imad was a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ...

Eight years ago, a friend and I drove from Buffalo to Los Angeles in a 14-year-old Audi station wagon we nicknamed Gerhardt. It was an imperfect car: The brakes didn’t work until the day before we ...

A patent that Google filed in December 2024 called Thematic Search offers an idea of how AI Mode answers are generated and suggests new ways to think about content strategy. The patent also has some ...

When online search engines first appeared, they seemed miraculous. Now, though? It is a truth near-universally acknowledged that search is in the dumps, corroded by spam and ads. Big players like ...

Qwant, France’s privacy-focused search engine, and Ecosia, a Berlin-based not-for-profit search engine that uses ad revenue to fund tree planting and other climate-focused initiatives, are joining ...

AI-based discovery offers a new level of sophistication in surfacing content, without relying solely on keywords. Beyond keyword-string-first approaches, contextual and semantic elements are now more ...